Working with Draumir on the “Beautiful Creatures” video was an absolute dream. From the primary time we heard the hazy, hypnotic monitor, we knew it referred to as for visuals that matched its surreal, mind-bending vibe.

About Draumir

The Norwegian band Draumir is Alexandra Bråten (vocals) and Jo Frøytlog (vocals/devices). Draumir is releasing their third album in 2024, and the only Stunning Creatures was launched on February twenty fifth.

In Stunning Creatures, the listener is invited right into a timeless sonic universe with noise, swarms of mandolins, drum machines and shimmering electrical guitars. Stunning Creatures was recorded in a number of variations, however the model that was finally most well-liked stays near the unique demo recording. Vocalist Alexandra elaborates:

«We’ve typically talked about how one thing fairly particular typically occurs very early in a recording course of, and the way this particular high quality slips away from us because the work progresses. This time, we have been very acutely aware of avoiding simply that. Lots of the components that make up Stunning Creatures have been executed in a short time, with out essentially the intention of them staying throughout.”

Stunning Creatures is written and produced by Draumir and combined by Phill Brown.

Concerning the Music Video

We plumbed the depths of unusual fairytales, splicing collectively fragmented scenes that blur the traces between actuality and fantasy.

Is the ominous forest morphing into unusual cathedrals? That fox and lady presiding over all of it? Simply tiny glimpses into the delirious dream realm we crafted frame-by-frame.

We relished layering unsettling particulars amid the plush magnificence – you’ll spot sinister eyes peering from shadowy corners for those who look carefully sufficient.

From conjuring bioluminescent creatures to subtly warping the material of the world itself, it was alchemy of the best order. Draumir’s shimmering soundscapes have been our fixed information, permitting the visuals to organically mutate and move like a lucid reverie.

I feel we bottled unusual magic with this one. The uncommon alchemy that happens when exploring uncharted territory.

The primary single is Stunning Creatures was launched on (2/25) and could be streamed now: